Over the years, flag banners have proven to be one of the most effective means of advertisement on a local level for businesses of all shapes and sizes. However, that doesn’t mean that every flag banner is a good one. Unfortunately, designs simply can’t live up to expectations, especially when the designer in question has no experience and doesn’t know where to start when it comes to eye-catching design that can actually pull customers in. If you fall into this category, don’t fret. By following a few simple design principles, you can make your banner design look cleaner and more professional in no time.
Keep it Simple
The key to creating a truly good design for any flag banner is achieving a balance between information and ease of access for your intended audience. This means that you should try to keep your banner fairly simple, especially if you intend on including a great deal of information, such as addresses or phone numbers. Keep the color scheme minimal to not only draw attention to the text, but to create a really professional-looking overall design.
While graphics are often not necessary on any flag banner, you should keep theme general and simple if you really need to include them for any reason. You don’t need to worry about making any of the graphics look realistic, unless you’re attempting to add your logo, which should be made clear in order to ensure proper brand recognition for passerby.
Stick to the Theme
While you’re at the computer drawing up your design, it can be easy to become over-inspired and put unneeded graphics or information on your banner. However, this can completely destroy your overall design, and leave potential customers feeling confused about just what they’re supposed to be learning. Therefore, ensure everything you put on your banner is needed and is contributing to the overall message of your flag banners in a big way. If they’re not contributing very much – or nothing at all – it’s probably best to cut out the design element overall to make a cleaner copy that’s more readable and accessible.
Following these general design principles can help to make your flag banner look as clean and professional as possible. Of course, getting a bit of input from professional designers never hurt either. Speak with the pros at your banner provider company if you’re uncertain about your design or need a few ideas about where to get started. At the end of the day, brushing up on design and remembering how to stay on track can help you tremendously.